Training for founders

Finance, taught the way founders actually need it.

Practical programmes on the money decisions founder-led businesses get wrong most often — pricing, cash, reading your own numbers, and getting ready for investors or a buyer long before you need them.

Russell Edwards working on a laptop
I've taught for
GIBSKnife Capital · GrindstoneInsakaCPD Campus
Cohort programme · Dubai

Raise Ready

Twelve weeks. From business case to a live investor pitch.

A CFO-led programme for founders preparing a first or next raise. Small cohorts, real numbers — your numbers — and a finish line in front of actual investors. You leave with a model you can defend, a data room that survives diligence, and a pitch you've already given.

12 weeksIn person, DubaiNext cohort: [date]
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Weeks 1–3

The business case

Unit economics, the story the numbers tell, and how much you actually need to raise.

Weeks 4–6

The model

A three-statement model and cash runway you can defend line by line.

Weeks 7–9

Valuation & diligence

What you're worth, the terms that matter, and a data room ready before anyone asks.

Weeks 10–12

The pitch

Practice under pressure, then pitch live to investors on demo day.

Online courses · Coming soon

Finance for Founders

Short, practical video modules you can take at your own pace — about fifteen minutes each, built on the mistakes I see founders make most often.

Get early access
01

Pricing

Why discounts train customers to wait, and the offers that grow the basket instead.

02

Cash forecasting

Build a 13-week cash flow and stop being surprised by the bank balance.

03

Reading your numbers

Your P&L, balance sheet and KPIs — without needing anyone to translate them.

04

Investor & buyer ready

What an investor or buyer will look for, long before you need them to look.

Courses I've taught

Already in classrooms and online

Online · InsakaFinance Masterclass for eCommerce Founders
Online · CPD CampusThe Ever-Evolving Role of the CFO
In person · GIBS and Knife Capital's Grindstone[Session title]
For accelerators & teams

Bring it in-house

Half-day workshops and talks for incubators, accelerators, business schools and leadership teams. Any of the modules above, or built around what your founders are stuck on.

Book a workshop

Not sure which fits?

Thirty minutes, no deck. Tell me where you are, and I'll tell you whether a programme, a course or a CFO in your corner is the right next step.

Book a 30-minute call